To celebrate Leisure Hydration’s launch in Whole Foods, our agency created a playful FOOH (Fake Out-of-Home) CGI video that blurs the line between reality and imagination. Using a blend of real-world footage and 3D modeled cans, we dropped oversized Leisure beverages into iconic U.S. landmarks—from fruit-filled lakes to towering cans lounging at state monuments. This mixed-media campaign was designed to feel fresh, fun, and unmistakably Leisure. The video served as a high-energy announcement across social media, perfectly aligning with the brand’s laid-back tone and fruity flavor palette.