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For this project with Assay Jewelers, our team was responsible for booking and styling the models, as well as overseeing the production. The goal was to create content that focused on the simple beauty of the jewelry and let the products speak for themselves. We shot around 20 different products and produced a variety of reels and images that showcased the elegance and timelessness of the jewelry. Our client used this content in a variety of ways, including running ads, posting on social media, and showcasing it on their website. The content we produced was critical to helping Assay Jewelers reach a wider audience and drive sales.