Bucherer 1888 approached us with the goal of creating a CGI asset to announce their rebrand and new name. As a heritage luxury brand with a legacy of craftsmanship, they needed an asset that felt both modern and timeless—honoring their history while introducing a bold new chapter. We developed a cinematic CGI piece that showcased the elegance, precision, and sophistication synonymous with Bucherer. Designed to capture attention across digital platforms, the asset served as a powerful visual statement of the brand’s evolution and reaffirmed its place as a leader in luxury.